Sunday, July 5, 2026

“Primark’s ‘Cutest’ Christmas Pajamas Spark Shopper Frenzy”

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Shoppers are excited about a new collection of Primark pajamas that are receiving high praise for their ‘adorable’ look. These ‘cutest’ boyfriend pajamas, perfect for festive enthusiasts seeking cozy loungewear for the upcoming holidays, have garnered attention.

Priced at £17, Primark is offering the Christmas Printed Boyfriend Pyjamas in two festive prints: one adorned with ribbons and the other featuring candy canes, gingerbread, and gingerbread houses. Described as a set of festive boyfriend pajamas with a shirt featuring a collar and button front, paired with straight leg pajama bottoms.

A TikTok video shared by user @katiehopkinsx showcasing the gingerbread design of the pajamas received enthusiastic responses. Katie, a fashion blogger with 77k followers, expressed her delight, stating, “Primark have done it again,” and emphasizing the cuteness of the Christmas pajamas.

In the video, Katie tried on the pajamas at home, which was well-received by viewers, accumulating over 25k views and 1.6k likes. Comments under the video praised the pajamas, with viewers expressing their desire to own them due to their adorable appearance.

For those interested in purchasing the set, it is typically available for click and collect, although all sizes are currently out of stock online. Customers are advised to check the availability at their local store on Primark’s website or visit the store directly.

Among Primark’s festive offerings this year are the Women’s Green Bear Family Christmas Pyjamas priced at £15, available in sizes XXS to XXXL. This set, described as a cozy teddy bear print boyfriend pyjama set, is designed for festive family nights with its deep forest green color and playful teddy bear print.

Featuring a long sleeve button-up top with a notched collar and matching full-length trousers with an elasticated waistband, these pajamas are designed for comfort during lounging and sleeping. The relaxed fit and soft fabric make them ideal for festive family gatherings, with matching styles available for men, kids, and even pets for a coordinated look.

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