Wednesday, September 17, 2025

“Beware the ‘Hi Mum’ Scam: Mother from Halifax Avoids £1,600 Fraud”

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Nicky, a mother from Halifax, West Yorkshire, almost fell victim to a deceptive scam where a fraudster impersonated her daughter, AJ, in a text message requesting £1,600 to cover a supposed bill. Despite initially considering helping her child, Nicky’s suspicions were raised by discrepancies in the messages, leading her to confirm the scam after speaking directly with her daughter.

The scam, known as the “Hi Mum” scam, involves fraudsters posing as family members in distress, typically claiming to have damaged or lost their phone and needing urgent financial assistance. Nicky noticed red flags in the text conversation, such as a generic opening message and unfamiliar language used by the imposter, prompting her to verify the situation with her real daughter.

Reflecting on the incident, Nicky emphasized the importance of staying cautious and not falling for such scams that prey on people’s emotions and goodwill. She highlighted how scammers often employ subtle tactics to manipulate victims into divulging personal information or sending money.

Recent data from Santander revealed alarming statistics on impersonation scams, with over £1 million lost to such schemes in a three-month period. The report highlighted that impersonation of family members, particularly sons and daughters, accounted for a significant portion of the financial losses.

Nicky, grateful for avoiding financial loss, shared her story to raise awareness of these fraudulent tactics and encourage others to be vigilant against similar scams. Santander also provided helpful tips to recognize potential scammers and advised promptly reporting any suspicious activities to relevant authorities to combat fraud effectively.

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