Wednesday, September 17, 2025

“Makeup Artist Gen Turley Goes Viral with Humorous Beauty Content”

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Genevieve Turley, a popular professional makeup artist, is gaining attention on social media platforms like Instagram and TikTok for her humorous and relatable beauty content. Her posts have garnered recognition from celebrities such as Jennifer Aniston and the Kardashians.

Aside from her social media presence, Gen has also contributed to the ITV show “Katie Piper’s Weekend Escape,” where she assisted in makeovers for individuals with inspiring stories. Recently, she launched a limited-edition collaboration with OK! Beauty Box, featuring 11 handpicked products at a discounted price exclusive for Mirror readers.

Transitioning from a career in the RAF as a burns and plastics nurse, Gen pursued her passion for makeup after becoming a mother in 2017. Her social media breakthrough came in 2024 when her comedic makeup skits went viral, propelling her follower count from 4,000 to 100,000 within weeks.

Describing her makeup style as natural to soft glam, Gen aims to simplify beauty routines for her audience, especially focusing on enhancing natural beauty. Her social media accounts offer a mix of makeup and skincare reviews, tips, and glimpses into her daily life as a working mother.

Reflecting on her experience working on “Katie Piper’s Weekend Escape,” Gen shares touching stories of individuals with resilience and courage. She emphasizes the importance of using her OK! Beauty Box to introduce customers to high-quality products that can elevate their beauty routines without breaking the bank.

Gen’s makeup advice includes using setting spray for a natural finish and longevity, along with advocating for products that cater to women seeking a natural makeup look. She also highlights the versatility of products like the Dr PawPaw Shea Butter Lip Balm from the OK! Beauty Box, which can serve multiple purposes in a makeup routine.

To access the exclusive discount on the OK! Beauty Box by Genevieve Turley, valued at over £210 but available for £54.99 with the code “MIRRORGEN,” readers can visit the provided link. Additionally, readers may explore other beauty boxes like Lookfantastic’s The Skin Renewal Edit or Boots X Supergoop! Beauty Bag Edit for skincare-focused options.

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