Walkers has sparked frustration among shoppers by altering the color of salt sachets in their crisp packets from blue to a lighter shade, making them harder to detect. The small packets, typically found in the popular Salt and Shake crisps, have been switched to a transparent white hue due to production challenges.
A disappointed customer shared on the Tesco website, “I mistakenly consumed a mouthful of salt as there was no blue packet in my crisps. As a kidney transplant recipient needing to limit salt intake, this is concerning.” Similar grievances surfaced on Twitter as fans struggled to locate the salt sachets in the revamped packaging.
Calls for a return to the distinctive blue sachets were echoed online, with one person pleading, “Please bring back the blue salt sachet in Salt & Shake crisps! The clear ones are too difficult to find among the crisps.” Walkers has acknowledged the feedback but has not provided further details publicly.
This incident adds to a string of incidents where food enthusiasts have expressed disappointment over recipe changes by popular brands. From Ribena to Aldi’s Meatsters snack, and Sainsbury’s Sweetened Long Life Soya Drink, consumer dissatisfaction has been evident. Nestle also faced backlash for alterations to its Fruit Pastilles and Jelly Tots, as social media became a platform for disgruntled customers to voice their concerns.